Shipping Boxes
Shipping Supplies

Your Shipping Box Is Your Most Powerful Marketing Tool

September 16, 2019

Your Shipping Box Is Your Most Powerful Marketing Tool

When people think of custom packaging, they often picture a printed shipping box. While custom printed corrugated boxes are still our most popular solution, they're only one part of a complete branded packaging experience.

At EcomPack, we can print your logo, colours and messaging on a variety of corrugated and paper-based packaging products, including:

  • Corrugated Shipping Boxes

  • Mailer Boxes

  • Regular Slotted Cartons (RSC)

  • Kraft Bubble Mailers

  • Kraft Paper Mailers

  • Paper Shopping Bags

  • Kraft Bags

  • Corrugated Partitions

  • Corrugated Pads

  • Paper Packaging Accessories

Whether you're shipping products across Canada, handing customers a retail purchase, or creating an unforgettable unboxing experience, custom printed packaging helps your business stand out.

Why Shipping Boxes Are the Foundation of Product Packaging

Shipping boxes protect approximately 90% of physical products shipped around the world. They are known by many names, including:

  • Corrugated Boxes

  • Cardboard Boxes

  • Shipping Boxes

  • Shipping Cartons

  • Corrugated Cartons

  • Kraft Boxes

Regardless of the name, their purpose is the same—to protect products during storage, handling and transportation.

A corrugated shipping box begins with three layers of containerboard (typically kraft paper). Using steam, heat and starch, these layers are bonded together to create corrugated board consisting of two outer liners and a fluted medium in the middle. This board is then printed, cut, scored and glued into a finished shipping carton.

The Most Common Shipping Box: Regular Slotted Carton (RSC)

The most widely used shipping box is the Regular Slotted Carton (RSC). It features a glued manufacturer's joint with top and bottom flaps that fold closed and are sealed with packing tape.

Because of its strength, efficiency and low cost, the RSC has become the standard shipping box used across countless industries.

Many businesses purchase boxes based solely on price. Unfortunately, choosing the cheapest box can result in product damage, returns and dissatisfied customers.

At EcomPack, we recommend testing your packaging before committing to production. We can provide sample boxes and help determine the correct board grade, flute profile and box style to ensure your products arrive safely.

Custom Printed Shipping Boxes Build Stronger Brands

Your shipping box is often the first physical interaction customers have with your brand. Within seconds, it creates an impression that can influence how customers perceive your business.

Adding your logo, brand colours or marketing message transforms a plain shipping carton into a professional marketing tool.

Depending on your requirements, we can produce:

  • One-colour logo printing

  • Multi-colour graphics

  • Full-colour printed shipping boxes

  • Custom messaging and promotional printing

  • QR codes and product information

  • Seasonal or limited-edition packaging

Even a simple logo can dramatically improve your customer's unboxing experience.

Custom Printing Beyond Shipping Boxes

Branded packaging doesn't stop with corrugated boxes.

Many businesses also choose to print their branding on complementary paper-based packaging to create a consistent customer experience.

EcomPack can custom print on products such as:

  • Shipping Boxes
  • Ecommerce Mailer Boxes
  • Kraft Shopping Bags
  • Kraft bubble mailers

Whether you're shipping e-commerce orders, packaging retail products or preparing promotional kits, custom printed paper packaging helps reinforce your brand every time a customer receives an order.

Start Simple, Then Grow

For many businesses, the best place to start is with a simple one-colour logo or tagline.

Once you've validated the design and seen how customers respond, you can expand into larger graphics, custom colours or fully printed packaging across multiple packaging products.

Printing becomes increasingly cost-effective as order volumes increase, although many businesses begin testing with approximately 500 or more corrugated boxes, depending on the box style and print requirements.

Get a Custom Packaging Quote

If you're looking for custom printed shipping boxes, corrugated mailers, kraft mailers, paper bags or other branded paper packaging, we'd be happy to help.

Email us anytime at hello@ecompack.ca. Our team is always happy to help you create packaging that protects your products while elevating your brand.